The Harrogate Bus Company is launching a new two-for-one travel deal to persuade motorists to switch from cars to electric buses on Fridays.
The Harrogate Bus Company says the initiative is supporting Zero Carbon Harrogate’s ‘Car Free Fridays’ campaign to cut emissions and congestion on the town’s roads and clear the air on the last day of the working week – traditionally one of the busiest days on Harrogate’s roads.
Using the cut-price ticket means two people can travel together all day on Fridays, by asking the driver on the first bus they use for a Harrogate Duo ticket – or by buying a Harrogate 1-day ticket on the Transdev Go app for use on a Friday.
The ticket is £6, and gives unlimited travel across Harrogate and Knaresborough all day on Friday, plus between Harrogate and Wetherby on route 7, between Harrogate and Pool-in-Wharfedale on FLYER route A2, and on the new Electric 36 buses from Harrogate as far as Harewood to the south, and Ripley Cross to the north.
The Harrogate Bus Company’s General Manager Jason Asquith-Thorpe said:
“With the lighter nights now here and summer just around the corner, there’s no better time than now to make the most of our new electric buses as we join together to clear the air across our beautiful town.
“A total investment of £21 million has delivered a new fleet of single and double-deck electric buses, revolutionising the travel experience for our customers while dramatically cutting our own carbon footprint.
“Valued feedback from our customers has helped us to create bespoke interior designs on our new buses to make travelling comfortable, accessible and attractive, with fast and free Wi-Fi and USB device charging, and custom-designed seating in a part leather, part moquette design unique to us."

The Harrogate Bus Company says a total investment of £21 million has delivered a new fleet of single and double-deck electric buses.
The aim is to "revolutionise" the travel experience for Harrogate customers while dramatically cutting the firm's carbon footprint.
Jason added:
“There’s also a hearing loop and two colour audio-visual information screens, one facing the wheelchair space, giving constantly updated journey information. Each bus also features extensive safety systems, including electronic pedestrian and cyclist detection and automatic collision avoidance technology.
“Under the surface, there’s a powerful, zero emission electric motor which can provide all-day battery life – important for our busy routes across Harrogate and beyond.
“This value for money deal means two people can travel all day for £3 each – the same as just one signal journey under the Government’s current fare cap. And of course it comes without the hassle of driving on congested roads and paying for car parking – while helping to clear the air in Harrogate.”
Zero Carbon Harrogate’s Climate Action Co-ordinator Sunita Soundur said:
“We’re delighted to see The Harrogate Bus Company backing Car Free Fridays with such a positive and practical incentive.
“Making electric bus travel more affordable through a two-for-one offer gives more people the chance to get involved, reduce emissions, and help create a cleaner, healthier Harrogate for everyone.”

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