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Joanne Towler joins Your Media Group in senior commercial role

Monday, 6 July 2026 16:28

Joanne Towler has joined Your Media Group.

Your Media Group is delighted to announce the appointment of Joanne Towler as its new Senior Commercial Lead.

Joanne brings almost two decades of experience in media sales, commercial partnerships and business development, having held senior roles at Stray FM and, most recently, Harrogate Town AFC as Commercial Director.

Throughout her career, she has built a reputation for developing long-term partnerships, supporting local businesses and delivering commercial growth across North Yorkshire.

In her new role, Joanne will lead commercial activity across Your Media Group's growing portfolio, including Your Harrogate, Your Ilkley, Your Skipton and Your Local Experiences, working closely with businesses to create innovative marketing partnerships and advertising solutions.

Joanne Towler said:

"I’ve loved my four and a half years at Harrogate Town, and I’m really excited to be joining Your Media Group as the business enters its next phase of growth.

"Harrogate is home for me and I’m looking forward to getting back out there, meeting local businesses and being part of what’s happening in our town."

Managing Director Adam Daniel said:

"I’m absolutely delighted to welcome Jo to Your Media Group as our new Senior Commercial Lead. She brings a wealth of experience, an outstanding reputation and a real passion for building strong relationships with clients.

"As we continue to grow across Your Harrogate, Your Local Experiences and the wider Group, Joe’s appointment is another significant step forward.

"Her knowledge of the local market and commercial expertise will be invaluable as we help even more businesses achieve great results through our platforms. We’re excited to have her on board and can’t wait to see the impact she’ll make!"

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