Six of the eight Harrogate businesses featured on Dragons' Den remain active, according to new research.
The study by SEO agency Dark Horse found the town has supplied more businesses to the BBC show than anywhere else in North Yorkshire.
Researchers matched pitches from series one to 23 with Companies House records to examine how businesses have fared since appearing.
Harrogate food brand Kirsty’s was named the county’s biggest Dragons’ Den business by net assets, ranking 12th nationally in the study.
Founder Kirsty Henshaw appeared in series eight with her dairy-free frozen dessert business, then called Worthenshaw’s.
She secured a £65,000 investment for a 30% stake from Duncan Bannatyne and Peter Jones.
The company now has net assets of £2,196,295 and 71 employees, according to the accounts analysed.
Two other Harrogate businesses also featured among North Yorkshire’s top five.
Coti Vision ranked third in the county, with net assets of £71,775.
Founders Julie Hawkins and Nancy Gries secured a £50,000 deal for 20% with Deborah Meaden in series 18 for their interchangeable chains for reading glasses.
The Handbag Spa, a designer handbag cleaning and restoration service, ranked fifth with net assets of £14,024.
Freya and Judy Bass pitched the business in series 13 but left without an investment offer.
Another brand with a Harrogate connection is Mallow & Marsh, which turned down an offer in series 12 and is now owned by the town’s Serious Sweets Company.
Libby Mayfield, Head of Marketing at Dark Horse, said:
“It's fascinating to dive into more than two decades of pitches, grillings and wondering why a business meeting would need to take place in a warehouse.
"The stats are pretty clear that the Dragons do at least have some clue about business, as the companies they offer a deal to are considerably more likely to survive than the ones they dismiss back to the lift in shame.
“But perhaps the main lesson from the data is not to believe everything you see on TV.
"Even when we see happy entrepreneurs shaking hands with business tycoons, once the cameras are off it's still more likely that no money will change hands, as more than half of the deals agreed on the show don't actually progress.”
Across North Yorkshire and York, 16 of the 19 businesses traced by researchers remain active on the Companies House register – 84.2%, compared with 50.2% nationally.
That was the highest rate of any UK county, city region or council area with at least 15 businesses included in the study.
All six North Yorkshire businesses offered investment remain active, including the two that turned the offers down.
Ten of the 13 businesses that left without an offer also remain active.
The findings are based on Companies House records, with active registration not necessarily confirming that a business is still trading.
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